adidas is suing Puma over three stripes design

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According to Law360, adidas has recently filed a lawsuit against rival footwear and apparel manufacturer Puma over a pair of soccer boots that the German-based label claims is infringing on its trademark design — the “Three-Stripes.” On the alleged boots, Puma’s model dons a four-stripe look, but they are diagonal and looks a bit too similar to the adidas branding.

 

“Puma’s use of four diagonal stripes on the side of the Infringing Cleat is a blatant attempt by Puma to trade on the goodwill and commercial magnetism adidas has built up in the Three-Stripe Mark and to free-ride on adidas’ fame as a preeminent soccer brand,” states the complaint filed by adidas.