Davido’s two 2017 singles, IF and Fall quickly rose to the top of the charts and reestablished the superstar we were familiar with ahead of his Sony Music deal of 2016 which saw him make attempts at breaking the global market with efforts that left a bit to be desired. Since then, OBO has snatched the reins of his creative process from record label executives and achieved some element of global success by staying true to his style of music and going back to the basics. With Pere, Davido shows that while he is trying to dominate in Africa, he is also consciously making efforts to push globally as he shares the stage with Young Thug, Rae Sremmurd and DJ Mustard.
The concerns that Davido’s attempts at crossing over are less than convincing will remain with Pere, more because of what many will tag as underwhelming Rae Sremmurd verses which do not fit in well with the rest of the track. While Davido delivers impressively, the decision to release this version with Young Thug and Rae Sremmurd will come under some criticism seeing as Nigerian acts like YCee, Dremo and Olamide will more likely have been better suited for this record or rather as an individual track.
UPDATE:
The Sesan directed video which was was shot two video shoots in LA last year is also here.