In recent weeks, conversations about paying to get a shoe into certain doors has dominated conversation on social media. Prior to Lucid Lemons’ second edition of their festival, The Lemon Curd, many criticized their decision to sell performing slots to upcoming acts and analogized it to Payola. In the new episode of Facts Only, Osagie Alonge looks into the culture of payola and the similarities and differences between Payola and paying for a placement online for instance.

As usual, Alonge raises important points on the topic and articulates the reasons On Air Personalities and DJs may begin to open up towards receiving pay from artists.