Fresh off the release of the video for one of his biggest singles this year and fan favorite turned phenomenon and mantra; Bad Energy (Stay Far Away) Skepta reinforces his mighty presence in the Grime scene this week with the video to the 808s led menacing cut titled Pure Water released early this year.
The monochrome avant garde video spliced into sceneries featuring Skepta and a host of vintage dressed ladies visually delivering his bars matches the energy he exudes in the 3 minute long track that begins with a sample of one of the creepiest childhood rhymes ever ‘Row Your Boat‘ which cues up a metaphorically delivered tale about his journey as a Grime artiste while referencing one of the most staple commodities sold in Nigeria; Pure Water. This allusion cut into gritty lyrical content with seamless punch lines amidst his enticing narrative and amplified by disoriented percussions and digitized effects that sound like a scene off a video game is the perfect soundscape to his dark moodboard.