Last year, Nike shut down the internet with the launch of its Nigerian kit. The campaign around it and the homage to Nigeria’s 1994 World Cup debut kit went a
The Los Angeles based sneaker store, DRIP launched its new Lagos store at Lennox Mall, Admiralty way, Lekki Phase 1 over the weekend giving Lagos based Sneaker heads and streetwear lovers something to be excited about. The
Of late, Nike and the Nigerian National team have enjoyed a fruitful relationship. The Nigerian World Cup kit designed by the Oregon based manufacturer became one of 2018’s acclaimed fashion
Nigerian culture is currently at peak marketability. Central to this has been the Nigerian football jersey and the campaign centered around it by kitmakers, Nike. Film director Andrew Dosunmu is
Debates about whether or not the Nigerian World Cup merchandise should have been priced as high as it did have dominated social media over the past weeks. While there are
Nigeria is one of the only countries that got more than one or two jerseys from Nike ahead of the World Cup. While everyone is already tired of the yet
Ahead of the 21st FIFA World Cup which opens in Russia roughly a month from now, NIKE, revealed that it had received over three million orders for the Nigeria kit according
It’s no doubt that Kevin Hart and Serena Williams are leaders in their fields. As a result of their shared passion for fitness, Nike allowed the duo to create a
Balmain Head Designer and social media maven, Olivier Rousteing has announced a collaboration with sportswear giant, Nike as a follow up to his last collaboration with high street, fast fashion
Nigerians will rule the world, some day. In the news this time, it’s Laolu Senbanjo, NY-based artist and musician who comes to the center of the limelight for a collaboration
Yesterday marked the anniversary of Back to the Future II. In line with the promise that self lacing trainers would be realized by that date, actor Michael J Fox stopped