There is a rising number of young Nigerian MCs bristling with non-conformist creative energy that underpins their work. New World Ray has positioned himself as one of the proponents of this. With solid influences from veterans like Kid Cudi, a penchant for sonic experiments and confidence in his sound, Ray is molding his own idiosyncratic path within Hip-Hop and it’s impressive.
Already adorned with a slew of hits, New World Ray debuts the first single off his coming project; Run Forest; a synthesized bass peddling led track titled Infatuation which features Ray creating and holding down the forte he shares with Kida Kudz, using his gruff vocals to power his psychedelic narrative.
Infatuation is enough evidence of what to expect in Run Forest and its excitable.