News & Politics

Beyonce’s Pregnancy Announcement Is Now the Most-Liked Photo on Instagram

9 years ago

Just over 16 hours ago Beyonce took to her Instagram to announce her and Jay Z were expecting twins. The accompanying portrait taken by Awol Erizku, which shows the singer-songwriter caressing her babybump in front of a lavish flower arrangement garnered almost 7.5 million likes and over 350,000 comments in a span of just 12 hours, shattering the previous record held by Selena Gomez whose Coca-Cola advert generated a little more than 6.3 million likes last year. It shouldn’t be all too surprising how much media attention she has received, given that her first pregnancy announcement at the 2011 MTV Video Awards generated the most Tweets per second (8,868) of any event to-date.

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9 years ago

Instagram’s most liked post is Bey’s pregnancy announcement and Bey Hive’s position is unparalleled! https://t.co/f5vaIpDK2G