Burna Boy has been booked all summer long and he isn’t showing any signs of slowing down with the release of the new crispy It’s Plenty video. Some weeks ago, a video of Burna shooting the It’s Plenty video was circulating online and fans have been waiting excitedly for it’s release.
The self proclaimed African Giant and avid crowd controller showcased his outgoing energy on the new video which was shot by Troy Roscoe in the UK. The It’s Plenty track has been a fan favourite from Burna’s Love, Damini album and has raked up over 18 million streams on Spotify alone. The It’s Plenty visuals joins Last Last, For My Hand, and Vanilla as the only songs off the new album to have official video releases.
Burna Boy felt the mass reception of It’s Plenty and decided to reward his fans with the new scintillating visuals for the JAE5 and The Elements-produced track. The video keeps a similar celebratory vibe as the music and features the Nigerian artist partying with his mates, as well as incorporating live elements.
Burna Boy and Troy Roscoe really intended to “gbe wa Trabaye” with the It’s Plenty visuals, as the scenes went back and forth from super clean and refined shots to energetic cuts from Burna’s time on the road at the sold out shows from his Love, Damini tour and stops at different festivals. The release of the new video follows news of Burna cancelling the Australian leg of his tours due to visa denials.
Watch Burna’s colourful and zestful performance on the It’s Plenty visuals below: