Martell Mumm Perrier-Jouët is one of the most successful cognac brands in the international market is a subsidiary of the French wines and spirits group, Pernod Ricard.
Founded in 1715, Martell is one of the oldest cognac drinks in the world and one of the most successful liquor industries in Nigeria. On the 15th of August, the MartellNigeria and 24 Lifestyle hosted #MartellAtDusk held The Harvest Lagos’ parking lot.
The event sported a wide array of fashion and food lovers, music and dance and served as a platform to showcase the unveiling of 24 Apparel X Martell’s Season 3 Limited Edition Collection Hats.
It also hosted a number of celebrities and personalities which served as a push for the brand. #MartellAtDusk hoped to establish an equal balance of drinks and fashion whilst establishing a rapport with its audience.
Food, drinks, music and a good time, a parking lot can be such a great place to hangout.