Knorr Unveils 5 Green Flags in Modern Dating

Building on the success of its #UnlockYourGreenFlag campaign, Knorr, the global culinary brand inspiring millions to create flavorful meals, is shifting the dating conversation from red flags to green flags. This proves that true connection is often found in life’s simplest, everyday moments.

While post-Valentine’s discussions typically revolve around grand gestures and extravagant displays of affection, Knorr is championing a different perspective: the small yet meaningful signs that signal a promising relationship—ones that often go unnoticed.

The campaign spotlights five unexpected green flags that signal a promising relationship:

Actions Speak Louder Than Words

True care is shown through consistent actions—being present when it matters, following through on commitments, and offering support beyond just words.

Openness to New Experiences

A partner willing to explore new cuisines or try unfamiliar recipes often demonstrates adaptability, curiosity, and a growth mindset—key ingredients for a thriving relationship.

Breaking Gender Stereotypes in the Kitchen

Cooking is an opportunity to bond, collaborate, and challenge outdated gender norms. A partner who shares kitchen responsibilities values equality and teamwork.

Attention to Detail

Remembering the little things, whether it’s a preferred spice level or how someone likes their plantain, shows attentiveness and deep care in a relationship.

Genuine Care Through Food

Whether it’s cooking a meal, sending food delivery, or sharing the last bite, expressing care through food is a universal love language—one that speaks volumes about emotional intelligence and consideration.

Overall, the campaign continues to gain momentum on social media, particularly on TikTok (@cookwithKnorr), where couples and food lovers alike are engaging with recipes, challenges, and heartwarming stories that showcase the power of cooking in relationships.