Dynamic and fast-growing record label, Rozay Records is officially launching its operations in Lagos, to become a global trendsetter in the music industry by innovating and empowering artists to realize their creative potential while actively promoting the ‘Africa to the World’ narrative. The record label envisions music as a yardstick for African culture uplift which through its power of transcending beyond borders conveys global relationships and adaption of cultural diversity.
To achieve its aim of global reach and culture uplift, the label is committed to discovering, nurturing, and promoting musical talent across all genres, most especially in the Afrobeats space. According to the CEO of record label, Emmanuel Ovuasa, creating an environment where artists can thrive and deliver spontaneously will promote Africa’s rich cultural heritage and diversity.
“Through dedication and collaboration, we are committed to enriching lives through the power of music and reshaping global perceptions of African music and culture,” he said. He further stated that Rozay Records seeks to establish a strong foothold in Lagos and the UK while actively pursuing international markets. Solely to foster a deep connection between artists and their global audience, ensuring the globalization of African music and culture.
By achieving these objectives, the label signed two new artists, Elvis Gee, and Gracie, each bringing a unique blend of creativity, passion, and innovation to the music industry. “Rozay Records is not only a label but a forward-thinking cultural ambassador, dedicated to shaping the global perception of African music and culture,” he said.