Streetwear Convention, Street Souk Returns for Fifth Anniversary

Africa’s largest annual streetwear convention, today announced details of its much anticipated fifth year anniversary edition. The ground-breaking festival has partnered with Pocket by Piggyvest, MTN, Power Horse, Jameson and TrybeOne to bring together the best of Africa’s upcoming and most influential streetwear brands for a unique and immersive experience celebrating fashion, music, culture, sports and art.

This year’s edition will feature cult favorites like Mowalola, Ashluxe, Vivendii, Flykicks and Crocs, collaborations with international brands such as Hatton Labs, Kids of Immigrants, and Places + Faces, and homegrown brands including WAF, NBDA, Thirsty Lab, High Fashion, 5200 Fleece and Creer Magnus. Festival goers can also look forward to experiences like a designated World Cup viewing center dubbed the Native NRGY Hotel, and a gaming area powered by Xbox, a skate ramp, football freestylers, and an all new food experience zone.

STREET SOUK has fast become one of the stand-out events in the Lagos December social calendar with year’s edition scheduled to take place on December 18th at  Harbour Point in VI. Tickets can be purchased via Tix Africa, HERE

Founded in 2018 by 23-year-old entrepreneur Iretidayo ‘Ireti’ Zaccheaus, STREET SOUK was born out of the lack of avenues to nurture and access the growing streetwear scene in Nigeria. Over the past five years Ireti has expertly curated a unique space for young Africans to express themselves freely, enhance their creativity, network and connect. STREET SOUK has grown from a humble 40-stall event with 1,500 in attendance to hosting over 115 stalls with an expected attendance of 5,000 this year. The success of her vision has been supported by a host of heavy weights across the fashion industry including the late Virgil Abloh who once described the event as a key part of Africa’s “youth-driven fashion renaissance”.

This year ticket holders can expect to shop new releases and exclusive fashion drops from the most coveted streetwear, sneakers and accessories brand. A special pop-up event is also scheduled to take place in Accra, Ghana at Free The Youth HQ on 7th January 2023.