In a move that defies a market currently heavily saturated, Amazon is launching its own paid streaming music service.
From the look of things, Amazon Music Unlimited will go against existing platforms like Spotify and Apple Music. It will cost $8 per month, or $80 a year, for members of Amazon’s $99-a-year Prime loyalty program. Non-Prime members will pay $10 a month, the same monthly fee charged by Spotify and Apple Music.
Owners of Amazon’s Echo smart speaker will be able to get the unlimited music service on one device for $4 per month.
The steaming service is one more perk — like two-day free shipping and Amazon Video — that the company hopes will attract people to its Prime program and thus encourage them to spend more on its flagship site. Amazon already offers Amazon Prime Music for free to Prime members, but that includes about two million songs, while the new service boasts a catalog of “tens of millions” of songs.
Read the rest of the story as broken by the Associated Press.