Jidenna’s artistry has always been tied to his ancestral roots, one he appreciates this month on Black Magic Hour, a celebratory ode to ancestral ties that have afforded him elements of spirituality that make him who he is today.
The first of a myriad of soul searching and identity leaning tracks to be shared on an upcoming project titled African On All Sides, the Bullish assisted single is accompanied by an abstract and grimy video that speaks to Jidenna’s truth.
Like his grandfather who was an enemy of the colonial masters because of his superior spiritual power and intelligence, Jidenna defies normalcy in the Wes Walker directed video which sees him floating in the air as he dishes about his life as a superior being steeped in the givings of his ancestors.