US-based Afrobeats sensation, Kobi Jonz, returns with “Too Hard,” a lively and emotionally charged new single. Produced by Alan Avry and Dhiggs, his latest release delves into the intricacies of love, prompting the universal question: “What lengths are too far to go for love?”
The new single showcases Kobi Jonz’s musical prowess, aligning with the distinctive styles of leading Afrobeats artists like Omah Lay and Victony, as heard in their tracks Reason and My Darling. Like these artists, Kobi seamlessly merges groovy Afropop rhythms with captivating melodic pop, pushing the boundaries of the genre.
Reflecting on the release, Kobi Jonz shared, “I can’t wait for my fans to hear Too Hard. It’s a record that’s close to my heart, and I believe it captures the essence of those moments when we question our actions in love.”
Kobi’s passionate performance in Too Hard breathes life into the relatable lyrics, encouraging listeners to explore their own experiences. The song’s infectious beats and heartfelt storytelling make it an instant hit, destined to accumulate millions of streams worldwide, a feat that Kobi Jonz has previously achieved with his independently released project, Naija-Ghana Tape, Vol. 1.