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How Keke Hammond Helped Build Rhythm Unplugged and Flytime Fest

On this episode of Overnight Success, Oluwamayowa Idowu is joined by Keke Hammond, the Chief Operating Officer of Flytime Fest— Afrobeats’ premier festival.

From producing legendary concerts to offering some of our faves their first headline stage, Hammond has been influential in shaping the live entertainment landscape in Nigeria.

On this episode, she shares about her background growing up as the daughter of a Professor in Ile-Ife, attending the HBCU, Howard University, finding her passion for children and live shows, working as an OAP, the business of live events, and the evolution of Afrobeats on the global stage.

Tune in for an inspiring conversation about passion, execution, and building credibility and legacy in the entertainment industry.